Topic: Porter's Generic Strategy
ateneo.instructure.com/courses/37344/discussion_topics/1022646?module_item_id=1853434
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Porter's Generic Strategy
generic strategies
cost leadership, differentiation, and focus
Cost leadership
standardized products at a low per-unit cost
Differentiation
producing products and services considered unique to the industry
Focus
fulfill the needs of small groups of customers
deeper understanding of generic strategies.
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