Writing about your event on your own blog is one of the simplest and easiest forms of content marketing you can do, but that doesn’t mean it isn’t effective.
You can blog about your event to flesh out details of the schedule, introduce your guest speakers, and write articles on themes that you’ll be presenting at your event.
Guest posting on other blogs can also be an effective strategy.
You can work in a mention of your event rather than writing solely about your event. Those interested can click through to find out more.
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