UK ad market sees its first 4th quarter decline since 2009, but grows by 8.8% overall for the year | What’s New in Publishing | Digital Publishing News
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UK ad market sees its first 4th quarter decline since 2009
Online advertising accounted for a staggering 75% of last year’s ad spend
predicted that the UK ad industry will experience a 3.9% increase in 2024,
ecent AA/WARC report
UK is still the 3rd largest advertising market globally
online advertising making up three quarters of total UK ad spend in 2022.
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