The Ideation Bootcamp

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Top Highlights

• Signal Wheel. Demand: what problems do people have? Audience: how many people share this problem? Leaders: who’s succeeding in this space and why? Shortcomings: where do successful companies miss the mark? Business models: which models work best and why? Problems: what problems aren’t being met?

• Tool: WebArchive

• Newspapers.com.

• Glassdoor

• Linkedin

• Like: How big their quota is. Which teams are grouped together. Metrics attained. How the business operates.

• Google the company’s name, the metric you want (quota, revenue, posts per day, whatever).

• Example: Reviews in the App Store, Etsy, Amazon, Reddit

• Reddit

• identify your riskiest assumption

• Do people want this?

• Can I operate this?

• Can I get customers?

• list all of the hypothesis about your business and what could stop it from succeeding.

• Customer Interviews

• Collect Money