www.inc.com/john-rampton/7-secrets-to-scaling-user-growth.html
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Instead of asking your hard-earned customers to promote for you, show them how publicizing your product benefits them.
you know that sharing with someone will add value to your user, make it seamless to post, pin, or tweet.
To do this right bring testers into your office, hand them your product, and watch for when their eyes light up. That's where you insert your natural sharing moment.
Sometimes a "growth hacker's" real specialty is in tricking users into sharing unintentionally.
hen a user trusts you with their contact list don't abuse that trust. You may be able to drive short-term growth, but more often than not these tactics result in burned users who don't come back.
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