would lift Twitter’s content moderation policies, eliminate spam, add new features and provide more transparency about the algorithms used to promote content
Mr. Musk’s open approach to speech on Twitter could exacerbate long simmering issues of toxic content and misinformation, affecting political debates around the world
Mr. Musk has also promised other sweeping changes at Twitter, including new leadership, job cuts and the pursuit of new ways to make money.
has had difficulties consistently growing its advertising-based business and attracting new users
Mr. Musk, 51, will be remaking Twitter without having to disclose how it is performing every few months. By taking the company private, he does not need to regularly answer to shareholders and can make changes to the service away from the public’s prying eyes
ut, as the global economy faltered in the ensuing months and Twitter’s stock fell, the deal price appeared to be a win for shareholders, and the board sought to force Mr. Musk to abide by the agreement
Mr. Musk has set some ambitious goals for Twitter, which he has said he will transform into an “everything app” called X. In presentations to investors about the deal this spring, he said he anticipated that Twitter would reach annual revenue of $26.4 billion and have 931 million users by 2028. The company reported $5.08 billion in revenue last year and had more than 200 million users.
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