Google Analytics Removes 4 Models, Adds Custom Metrics
www.searchenginejournal.com/google-analytics-removes-4-models-adds-custom-metrics/498893/
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Users with admin access can build up to five calculated metrics per standard property or 50 for Analytics 360 properties.
The new feature will be available across reports, explorations, and the Analytics API.
letting users incorporate fundamental business logic into the metrics.
calculated metrics enable direct decision-making
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